Baked fresh daily in Ermelo
Un, Yağ, Tuz ve SevgiFlour, oil, salt and love
Four words appear on their own product page. This page counts them down, and then come the three kinds of yufka.
Skip the countdown
Taken word for word from Ensar's product page
Four words appear on their own page
For the Hazır Köy Yufkası, Ensar writes: İçindekiler: Un, Yağ, Tuz ve Sevgi. We count them down.
Countdown of four
Un Flour
The sheet is rolled-out flour, thin enough to see through. Which type of flour, and what percentage, is not stated.
Countdown of four
Yağ Oil
One word, no type. Which oil goes in is the first question we put to Ensar, because this field is regulated by law.
Countdown of four
Tuz Salt
For taste, nothing more. How much is in it belongs with the nutritional value per 100 grams, which has been requested.
Countdown of four
Sevgi Love
The fourth word they add themselves. It is not an ingredient, so it does not appear in the specification sheet. Here it may stand, because the sentence is theirs.
Where those four words come from
İçindekiler: Un, Yağ, Tuz ve Sevgi
This is the only ingredient declaration on Ensar's current site. For Böreklik Yufka and Dürüm Lavaş there is nothing at all.
Three of the four words are ingredients: un, yağ and tuz. The fourth, sevgi, is not. What legally belongs in the ingredients field, namely the type of oil, the order by weight and the percentages, still has to be supplied by Ensar. Until then that field stays empty in the specification sheet.
One thing stands out: water is not named, oil is. Traditional yufka is flour, water and salt. We take over what is there and add nothing.
Three against fourteen
The difference is not in what is missing, but in what has not been added.
3
At Ensar
Un, yağ, tuz. No further names appear on their page.
14
On the supermarket chiller shelf
A widely sold tortilla lists fourteen names, among them palm fat, glycerol and two preservatives.
What those fourteen say
- wheat flour 63%
- water
- rapeseed oil
- humectant (glycerol)
- palm fat
- sugar
- raising agent E450i
- raising agent E500ii
- acid E296
- emulsifier E471
- stabiliser E412
- stabiliser E466
- preservative E202
- preservative E282
The fourteen names are taken word for word from the ingredient list the manufacturer of that product publishes itself; the source is in the build report. Ensar decides whether this comparison goes on the site. Comparative advertising is allowed, but only as long as the claim stays verifiable.
What is not said here: that yufka without egg or milk would be unique. Traditional yufka always is. That is the norm in this category, and therefore not a distinction.
Three sheets, three jobs
They come from the same bakery and the same dough. The difference is in the thickness, the size and what they have to withstand.
-
Hazır Köy Yufkası
The village yufka. Thin, supple, with that typical lightly baked flavour. For börek, gözleme, or simply to tear apart at the table. € 3.75 per pack -
Böreklik Yufka
A touch sturdier and cut to size for börek. Holds the filling during baking, stays light and flaky in the oven. € 3.75 per pack -
Dürüm Lavaş
Supple, large wraps for dürüm and kebab. Folds without tearing, even with a generous filling of meat, vegetables and sauce. € 6.50 per pack
Wholesale
What a buyer needs, and where we stand
Of the eleven competitors we looked at, not one gives this list in full. That is exactly the reason to give it.
Still to be supplied by Ensar
- Ingredients
- Allergens
- Nutritional value per 100 g
- Units per case
- GTIN / EAN per item
- Minimum order quantity
- Cases per pallet and pallet size
What you make with it
Six ways, from a quarter of an hour to well over an hour. All with one of the three sheets.
Need yufka, at home or for your business?
For shops, kebab houses and wholesale it runs through the business side.